The technique of retouching and photography in 360º for e-Commerce
We like to think that we are smarter than apes. But it is enough to offer a new object to any primate so that it can do something immediately: turn around what it has in its hands. 360º photography!
When visiting a store, the customer loves to be able to take the products from the shelves and do the same as the ape. The shoe, the video game console or the broken book between the fingers, in order to observe it in all its details and verify that it is the ideal of purchase. Unfortunately, only two-dimensional simulation is possible in an online store. Photographs of various angles and details of the product , hopefully taken care of and retouched with all the attention they deserve, but static.